Micro Business Council: How Micro Businesses Can Increase Visibility, Build Referral Partnerships, and Grow—Without a Bigger Marketing Budget

Description

The Micro Business Council is a monthly gathering designed specifically for micro business owners, solopreneurs, and small teams consisting of 1-10 employees, seeking meaningful connection, practical insights, and a supportive peer network.

Created to address the unique challenges and opportunities faced by smaller businesses, the council provides a consistent forum for discussion, collaboration, and learning—while strengthening the collective voice of micro businesses within our local business community.

Each meeting offers the opportunity to:
•    Connect with fellow micro business owners
•    Share real-world challenges and solutions
•    Learn from relevant topics and guest insights
•    Build relationships that support long-term growth and sustainability

Whether you’re just starting out or looking to strengthen your business foundation, the Micro Business Council offers a welcoming space to connect, learn, and grow alongside others who understand the realities of running a small business.

If you’re a micro business owner, you’ve likely asked yourself:

• How do I get more visibility without spending more on marketing?
• How do I find the right people to collaborate with?
• How do I build real relationships that actually lead to business?

In this practical, no-fluff session, Sue Kisiday—Founder of SmartWays Marketing Group—will show you how to turn everyday networking into real opportunities for growth.

You’ll learn how to:

• Find the right rooms where your ideal clients and referral partners already are
• Build authentic relationships that lead to collaborations and referrals
• Increase your visibility in your local market without increasing your budget
• Clearly communicate what you do so people remember and recommend you
• Stay connected in a way that feels natural—not salesy

This session is designed specifically for micro business owners (1–10 employees) who want a smarter, more effective way to grow—without guesswork.

Using this approach, Sue has helped turn simple conversations into real business opportunities—including a $36 lunch that led to a $6,000 engagement.

You’ll leave with simple tools you can use immediately to build momentum in your business.

Topics include: small business marketing strategy, networking for business growth, referral marketing, local visibility, collaboration strategies, and low-cost marketing approaches.

Meet your speaker:
Sue Kisiday - Founder, SmartWays Marketing Group

Location: Avow | Waterview Room, 1095 Whippoorwill Lane, Naples FL 34105

Schedule:

• 7:45am-7:55am Check-in and networking
• 7:55 Program promptly starts
• 8:45am Program ends
• 9:00am Complimentary tour of Avow (not mandatory)

Please be advised that photographs and video may be taken at the event for use by The Greater Naples Chamber of Commerce and the "host site" website, marketing materials, social media, press releases and other publications. By registering for this event, you consent to The Greater Naples Chamber of Commerce and the "host site" using your image and likeness without compensation.